Search marketing
Search Marketing That Reaches Buyers While They Are Searching
Search marketing is two jobs: Google Ads gets you seen straight away, and SEO builds visibility you do not pay for by the click. We run both from one account, so the search data from each makes the other better.
Google Ads at 10% of ad spend, SEO from £395 a month
Services
Paid and Organic Search in One Place
Choose one or combine both, and see the results of each in your own Gaasly account. Every ad channel at the same 10% fee is on the paid advertising page.
- 10% on top of ad spend
PPC (Google Ads)
Search, Shopping, Performance Max and YouTube. Campaigns built and optimised every week from real conversion data.
About Google Ads - From £395 a month
SEO and GEO
Found on Google and cited by ChatGPT, Perplexity and Google's AI Overviews. The fee falls as your rankings improve.
About SEO and GEO Not sure which you need?
Tell us what you sell and we will show you where results will come fastest.
Book a call
Which one
Google Ads or SEO?
Usually both, but for different reasons and at different times.
Google Ads
Visible as soon as the campaign goes live. You pay per click, and the traffic stops when the budget does. Right when you need results now or are testing something new.
SEO and GEO
Results build over months, but you do not pay for the clicks. Your visibility on Google and in AI assistants stays with you.
Both together
Your search term data shows which searches bring in sales, and SEO builds organic visibility for them. As organic rankings rise, ad budget can move on to new searches.
Why it costs less
Experience Built Into the AI, Not Into Your Invoice
The people behind the service have decades of combined experience in digital marketing and digital sales. We have built that experience into AI tools, and together they let us offer the service for considerably less than our competitors.
Most agencies still do it by hand
At a traditional agency, people compile the reports, analyse the results and adjust campaigns manually. Those hours end up on your invoice, whether they are billed by the hour or folded into a monthly retainer.
Off-the-shelf AI is not enough
Generic AI used as it comes hallucinates a lot: it invents figures and draws conclusions the data does not support. In marketing, that means budget spent in the wrong place.
Our AI carries decades of experience
Our agents analyse results and optimise campaigns with the methods and checks learned over decades of hands-on work. Our experts check the quality and do the work that needs a person.
Human expertise, AI speed.
Questions
Common Questions About Search Marketing
Is search marketing the same as SEM?
In the UK, SEM usually means paid search such as Google Ads. Search marketing covers both paid search and SEO, the organic side you do not pay for by the click.
Which should I start with?
If you need enquiries or sales quickly, Google Ads. If you can wait a few months for results and want lower click costs in the long run, SEO. Many businesses start with ads and add SEO once they know which searches bring in sales.
How much does search marketing cost?
Google Ads management is 10% on top of your ad spend. SEO and GEO cost £395 to £850 a month per country + VAT, depending on your average position, and the fee falls as your rankings improve.
Can I buy just one?
Yes. Each service works on its own, and neither ties you in.
Get started
Let's Talk About Getting You Found in Search
Tell us what you sell and where your customers look. We will show you whether to start with ads, SEO or both.