Google Ads management
Google Ads Management That Keeps Getting Better
Performance Max, Smart Bidding and rising costs per click mean the gap between good and great management is wider than ever. Our AI agents close that gap week after week, and our experts check the quality.
10% on top of your ad spend
The landscape
The Platform Is More Powerful and More Complex Than Ever
Google Ads has moved far beyond keyword bidding. Performance Max optimises across Search, Display, YouTube, Gmail and Maps at once. Smart Bidding makes thousands of decisions per auction, and responsive search ads test headline combinations automatically.
That automation is powerful, but it needs the right inputs. The quality of your strategy, creative and campaign structure decides whether Google's AI works for you or against you. Generic set-up gets generic results.
Our approach
Feed Google Better Inputs, Get Better Results
Google's AI optimises on the signals you give it. We focus on the best possible inputs: precise audience signals, strong creative, clean conversion data and well-structured campaigns. Then we test and improve every week.
Campaigns run in Gaasly Ads and creative is produced in Gaasly Studio, so more ad variants get tested and Google learns faster. With the Gaasly CRM, the stage each lead reaches can feed back into your campaigns, so you optimise for customers, not just clicks.
How we work
From Account Audit to Continuous Growth
- 01
Account audit
We analyse your campaigns, keywords, competitors' ads and Quality Scores to find quick wins and strategic gaps.
- 02
Campaign build
Campaigns structured for control and performance: tight ad groups, the right bidding strategy and conversion tracking that works.
- 03
Test and optimise
Weekly experiments on ad copy, audiences, bids and landing pages. Winners scale, underperformers are replaced.
- 04
Report and evolve
Clear reporting on spend, conversions and cost per acquisition. The strategy adapts as your market and Google change.
Why it costs less
Experience Built Into the AI, Not Into Your Invoice
The people behind the service have decades of combined experience in digital marketing and digital sales. We have built that experience into AI tools, and together they let us offer the service for considerably less than our competitors.
Most agencies still do it by hand
At a traditional agency, people compile the reports, analyse the results and adjust campaigns manually. Those hours end up on your invoice, whether they are billed by the hour or folded into a monthly retainer.
Off-the-shelf AI is not enough
Generic AI used as it comes hallucinates a lot: it invents figures and draws conclusions the data does not support. In marketing, that means budget spent in the wrong place.
Our AI carries decades of experience
Our agents analyse results and optimise campaigns with the methods and checks learned over decades of hands-on work. Our experts check the quality and do the work that needs a person.
Human expertise, AI speed.
What we work with
Every Google Ads Format, Working to Your Goals
Search campaigns
Text ads shown when people are actively searching for what you offer. The highest-intent traffic there is.
Shopping campaigns
Product listing ads for e-commerce, with feed optimisation and product-level performance tracking.
Performance Max
AI-driven campaigns across every Google surface. We provide the strategy, creative and audience signals that make them perform.
YouTube ads
Video campaigns for awareness, consideration and action, with precise audience targeting.
Display and remarketing
Visual ads across Google's display network to stay visible throughout the buyer journey.
AI creative production
Ad copy, headlines and image assets generated at speed in Gaasly Studio, so there is always something new to test.
Pricing
10%on top of your ad spend
No hourly fees and no retainer. Prefer to run campaigns yourself? Gaasly Ads starts from £1 a month.
Book a callWhat you get
- AI agents run tests and optimisation every week, and our experts check the quality.
- Weekly experiment reports: what we tested, what moved and what we are doing next.
- A live campaign dashboard you can open at any time.
- A library of every ad variant and asset, organised in your account.
- A monthly strategy review to look at results and plan the next round of experiments.
- Everything runs inside your own Gaasly account, so you can see every change, every result and every report.
Questions
Common Questions
How much does Google Ads management cost?
10% on top of your ad spend. There are no hourly fees and no retainer.
Do I keep my Google Ads account?
Yes. Campaigns run in your own Google Ads account, and the data and history stay yours.
Can I run my campaigns myself instead?
Yes. Gaasly Ads lets you draft, review and publish Google and Meta campaigns yourself, from £1 a month per user. You can bring us in at any point.
Which campaign types do you manage?
Search, Shopping, Performance Max, YouTube, Display and remarketing.
Other channels
More Ways We Find Your Customers
Most businesses do best on more than one channel. We run them together, from one account, so budget moves to whatever is working.
- Paid AdvertisingEvery ad channel, 10% of ad spend
- ChatGPT AdsReach buyers while they ask AI for advice
- Facebook and Instagram AdsMeta campaigns with weekly creative testing
- TikTok AdsShort-form video that feels native
- Pinterest AdsReach buyers while they plan
- LinkedIn AdsB2B leads by job title and company
- SEO and GEOFound on Google, cited by AI
- Email MarketingNewsletters and flows, £1 or £85 per email
Get started
Talk to Us About Your Google Ads
Tell us about your account and goals. We will show you where the opportunities are and how we would run it.